Jessica Thompson ’03 (IMC) was recently promoted to Manager of U.S. Communications for McDonald’s USA and is now the official “Tweeter” for McDonald’s new McCafe Your Day campaign. You can follow her at www.twitter.com/mccafeyourday where she’ll be tweeting about McDonald’s McCafe, the McCafe Your Day Contest, and other “fun stuff.”
“This a great opportunity for us to listen, respond and chat with our customers about their experiences with McCafé,” said Thompson. “Our new advertising and communications campaign has been featured in several publications.”
Take Cover! Marketing Blitz for McCafe Is on the Way in Advertising Age.
McD’s Launches McCafe With An Accent On The ‘E’ in MediaPost News.
As Manager of U.S. Communications for McDonald’s USA, Thompson oversees the implementation of strategic public relations and communications programs including McCafe, Ronald McDonald House Charities, and various social media initiatives.
Thompson is a founding member and co-chair of McDonald’s Young Professionals Network and is also a member of McDonald’s Women’s Leadership Network. She actively participates in Junior Achievement and was the recipient of McDonald’s prestigious President’s Award in 2007.
Jessica was an Early Career Achievement Award honoree for the Illinois State University College of Business at Homecoming 2008 and recently gathered with other graduates at the College of Business Alumni Network (COBAN) reception on April 30th at the Chicago Marriott.
Nominations for the 2009-2010 Early Career Achievement Awards can be submitted until June 1 at http://www.cob.ilstu.edu/alumni/. (Yes, self-nominations are welcome!)
If you’re interested in communicating directly with other College of Business Alumni Network members like Jessica, join the COBAN group on the professional networking service LinkedIn. It just takes a few moments to create a profile that summarizes your professional accomplishments. There is no fee for the basic service. Use the following link http://www.linkedin.com/e/gis/130547 to join the Illinois State University College of Business Alumni Network.
If you have questions about COBAN or the Early Career Achievement Award, contact Amy Humphreys, Assistant to the Dean for Constituent Relations alhumph@ilstu.edu.
