Around 370 student organizations, local businesses, campus units, and community groups made their pitch to students at Thursday’s Festival ISU on the Quad.

For many registered student organizations (RSOs), Festival ISU is their first major recruiting effort of the school year. The STATEside crew hit the Quad to find out which RSOs could deliver their “elevator pitch” to potential recruits in 30 seconds or less. We even found one that could do it in just 17 seconds.

Check out our video above, and find more photos on Illinois State’s Facebook page:

Ryan Denham can be reached at