Illinois State University’s College of Business (COB) will hosts its Early Career Achievement Awards ceremony during Homecoming 2024.
College of Business announces 2024 Early Career Achievement Award recipients
Unit: Marketing
#MarketingMatters: A newsletter for Illinois State marketing students
The inaugural Illinois State Marketing Matters newsletter is a new way to connect marketing students and families with all the activities available outside of class.
#MarketingMatters: Internship and job fair opportunities
At Illinois State University, internships are more than just a line on your resume—they’re pivotal experiences that blend academic learning with real-world skills.
#MarketingMatters RSO spotlight: Sports Marketing Student Association
The Sports Marketing Student Association (SMSA), a registered student organization (RSO) sponsored by the Department of Marketing, helps connect students with a passion for sports and marketing.
Illinois State authors reach open access publishing milestone
Authors from all colleges have now benefited from these agreements; by publishing open access, authors increase access to their work, enhance their stature as public scholars, and contribute to the public good.
Redbirds go to bat for St. Louis Cardinals
Imagine sitting down for your first day of class. It’s Strategic Marketing Management and you are ready to continue your academic career. Your professor, Dr. John Drea, tells the class that you will be doing a project that isn’t for an imaginary client.
College of Business announces Hall of Fame inductees
Each year the College of Business inducts a select group of highly accomplished graduates into its Alumni Hall of Fame and Service Hall of Fame in recognition of their significant career accomplishments, outstanding service to others, and their long-standing dedication to the college and its mission.
Beyond the textbook: Practical marketing experience for ISU integrated marketing communications students
If college is all about preparing young adults for the “real world,” why not bring the “real world” to them? That is exactly what three Introduction to Integrated Marketing Communications (MKT: 233) courses did during the fall 2023 semester.
Career fairs connect Redbirds with internships, full-time positions, employers
Students and alumni interested in a full-time position, internship or just seeking to build their professional connections are invited to attend the Career Services spring career fairs.
Redbirds apply skills learned in the classroom during summer internship experiences
From interning at NBC Universal to the world-renowned Mayo Clinic, Illinois State University students gained impressive, hands-on experience through various internships during the summer. We interviewed four interns who represented the University and made a significant impression on their employers.
