Doessel and a colleague made a decision to bet on themselves this past July. They left the security of Leo Burnett to join Highdive, a smaller, independent ad agency. A company that’s scoring the projects the Redbird dreamed of during his undergraduate days.
Tag: Department of Marketing
Impact Award recipients from the College of Business
Since 2013, new freshmen and new transfer students have been nominated by Illinois State faculty, staff, and students for an Impact Award.
Scholarship elevates business student’s passion for excellence
Lauren Herrig is a member of the Beta Gamma Sigma honor society and volunteers with ISU’s Big Brothers Big Sisters organization. Additionally, she holds leadership roles as the Vice President of Communications for the American Marketing Association and the secretary for the Student Leadership Advisory Board. She also serves as a Professional Sales Institute Ambassador.
Community partnerships pave way for classroom experiences
Community partnerships are paving the way for students to gain hands-on experience with solving marketing problems.
Illinois State takes 2019 National Collegiate Sales Competition
Looking back at a conversation they had at the beginning of spring semester, Associate Professor Duleep Delpechitre and student Andrew Grant cannot help but laugh. They had just finished a role-play sales call for a class assignment when the associate professor of marketing and professional sales asked the graduating senior if he planned to pursue a
Longfellow retires after three decades of service
While standing on the cusp of retirement at the close of the fall 2018 semester, College of Business (COB) Associate Dean for Academic Programs and Curriculum Timothy Longfellow expressed appreciation for those who helped to make the last three decades a meaningful and fulfilling experience.
Board approves master’s degree in business education
The Board of Trustees approved the master’s degree in business education within the Department of Marketing in Illinois State’s College of Business.
PSI to host Redbird Regional Sales Competition
Hosting a regional sales competition has long been a goal of the Professional Sales Institute at Illinois State University, and this spring that dream is becoming a reality.
Study Abroad, Business and Cultural Experiences in Chile
Imagine yourself soaking in the sights and sounds of winding city streets overlooking the Pacific, admiring handicrafts made by South American artisans and being surrounded by snow-capped mountains – all while earning college credit and learning about business in an international setting.
Business students take honors at national sales challenge
College of Business students earned strong scores during the National Sales Challenge hosted by the Russ Berrie Institute for Professional Sales.