To meet a growing demand, Illinois State’s College of Business has launched a new analytics minor and sequence that is teaching students from across campus how to make data-driven decisions.
Unit: Marketing
Bowden, Taylor named Distinguished Professors
Professor of Biology Rachel Bowden and Professor of Marketing Steven Taylor have been named Distinguished Professors by the Office of the Provost.
College of Business students visit Salesforce in Chicago
A group of Illinois State College of Business sales and analytics students recently visited Salesforce’s Chicago office. Salesforce is the world’s leading customer relationship management (CRM) software and enterprise cloud ecosystem.
Students offered new innovation-focused professional development experience
Students across the Illinois State University campus can now participate in a new and engaging professional development opportunity called the Innovation Consulting Community (ICC).
Undergrad marketing program becomes first to offer SAS certificate
The advanced marketing analytics and business analytics minor students at Illinois State University will soon be able to add SAS joint certificate on their resume.
Student brand ambassadors reinvigorate social media accounts
Never miss a post regarding the College of Business by following along on Facebook, Instagram, and Twitter via @BusinessISU.
College of Business professor named National Collegiate Teacher of the Year
Tamra Davis, assistant professor of marketing in the College of Business, was recently named the National Collegiate Teacher of the Year by The National Business Education Association.
Melton named interim Department of Marketing chairperson
Horace Melton will serve the Department of Marketing as interim chairperson beginning July 1.
Women return to Illinois State to INSPIRE future business leaders
The new Business Week event paired 55 students with 22 mentors (mostly Illinois State alumnae) for mentoring sessions, lunch, and then keynote remarks by the chief diversity officer for Cintas.
There’s an app for that, thanks to class collaboration
Associate Professor of Marketing Peter Kaufman and Assistant Professor of Information Technology Rishi Saripalle teamed up to help students create apps.